by Contractor@firmnexus.com | Nov 17, 2023 | Uncategorized
Today, I want to get into a few thoughts about mental models for thinking bigger. Getting Past The Symptoms There was a question that came up on LinkedIn a few months ago. “What is the number one reason small businesses fail?” All the usual comments showed...
by Contractor@firmnexus.com | Nov 10, 2023 | Uncategorized
This week’s newsletter will help you get more value from your websites Website Priorities There has been a fair amount of chatter in the CPA/Accounting firm world these past weeks about websites. There are plenty of examples of good and bad websites out there....
by Contractor@firmnexus.com | Nov 3, 2023 | Uncategorized
This week’s newsletter was high-jacked by a LinkedIn comment. So let’s dive into achieving goals from a tactical standpoint. But first… Today’s Tactic When you publish a post, there are roughly three types of content you should leverage: 1....
by Contractor@firmnexus.com | Oct 27, 2023 | Uncategorized
We hear that we need to Play The Long Game all of the time. This week, I want to brake down how that looks in our firms. Perspective Shift I live in a rural farming community. On windy days, you can smell the manure from the neighbor wafting in the air. Since...
by Contractor@firmnexus.com | Oct 20, 2023 | Uncategorized
This week is devoted to a four step framework to demonstrating your value. We can’t expect to deliver value until we can first demonstrate it. 1. Commit To One Thing A few weeks ago, a question came in about demonstrating our value to clients and prospects....
by Contractor@firmnexus.com | Oct 13, 2023 | Uncategorized
I want to talk about increasing productivity in your firm this week. Spoiler: It’s not a new app. The Switch The biggest switch that impacted my firm was when I accepted I was unhappy. I realized this during the pandemic when most people looked at life a...
